{"product_id":"sigma-28-70mm-f28-dg-dn-contemporary-lens-for-sony-e-mount","title":"Sigma 28-70mm f\/2.8 DG DN | Contemporary Lens for Sony E Mount","description":"\u003ch1\u003e\u003cb\u003eSigma 28-70mm f\/2.8 DG DN | Contemporary (Sony E-Mount)\u003c\/b\u003e\u003c\/h1\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003ePro-Level Brightness in a Featherweight Build:\u003c\/h2\u003e\n\u003cp\u003eIf you want the gorgeous background blur and low-light performance of a professional f\/2.8 standard zoom, but absolutely dread carrying a heavy lens around all day, the \u003cb\u003eSigma 28-70mm f\/2.8 DG DN | Contemporary\u003c\/b\u003e is the answer.\u003c\/p\u003e\n\u003cp id=\"p-rc_6bcafac003373053-67\"\u003e\u003cspan class=\"citation-136 citation-end-136\"\u003eSigma took the optical brilliance of their legendary 24-70mm Art lens and completely re-engineered it for maximum portability.\u003csup class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e \u003cspan class=\"citation-135 citation-end-135\"\u003eBy shifting the starting focal length from 24mm to a slightly tighter 28mm, they managed to create one of the smallest and lightest f\/2.8 standard zooms ever made for full-frame mirrorless cameras.\u003csup class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e It is the perfect everyday walkaround lens for event photographers, travelers, and content creators who want premium image quality without the bulk.\u003c\/p\u003e\n\u003ch2\u003eWhy You'll Love This Lens:\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp id=\"p-rc_6bcafac003373053-68\"\u003e\u003cspan class=\"citation-134\"\u003e\u003c\/span\u003e\u003cb\u003e\u003cspan class=\"citation-134\"\u003eIncredibly Lightweight:\u003c\/span\u003e\u003c\/b\u003e\u003cspan class=\"citation-134 citation-end-134\"\u003e Weighing in at just 470g (16.6 oz), it is nearly half the weight of traditional f\/2.8 standard zooms.\u003csup class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e When paired with a Sony mirrorless body, it creates a perfectly balanced setup that won't strain your wrists or throw a gimbal off-balance. \u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp id=\"p-rc_6bcafac003373053-69\"\u003e\u003cb\u003eConstant f\/2.8 Aperture:\u003c\/b\u003e\u003cspan class=\"citation-133 citation-end-133\"\u003e Unlike kit lenses that get \"darker\" as you zoom in, this lens maintains its bright f\/2.8 aperture all the way to 70mm.\u003csup class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e This allows you to shoot in dimly lit indoor spaces and achieve that highly sought-after, creamy background blur for portraits. \u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp id=\"p-rc_6bcafac003373053-70\"\u003e\u003cb\u003eArt-Grade Optics:\u003c\/b\u003e\u003cspan class=\"citation-132 citation-end-132\"\u003e Despite its \"Contemporary\" badge, the optical design is heavily based on its big brother, the 24-70mm Art.\u003csup class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e \u003cspan class=\"citation-131 citation-end-131\"\u003eIt features a complex array of FLD, SLD, and aspherical elements to deliver edge-to-edge sharpness and beautifully rendered colors.\u003csup class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e \u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp id=\"p-rc_6bcafac003373053-71\"\u003e\u003cb\u003eSwift \u0026amp; Silent Autofocus:\u003c\/b\u003e\u003cspan class=\"citation-130 citation-end-130\"\u003e Driven by a smooth stepping motor (STM), autofocus is remarkably fast and completely silent.\u003csup class=\"superscript\"\u003e\u003c!----\u003e\u003c\/sup\u003e\u003c\/span\u003e It easily keeps up with Sony's advanced Real-Time Eye AF for both humans and animals, and ensures your video audio isn't ruined by mechanical focusing noise. \u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c!----\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eTechnical Specifications:\u003c\/h2\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eSpecification\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003eDetail\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eMount\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003eSony E-Mount (Full-Frame)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eFocal Length\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003e28-70mm\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eMaximum Aperture\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003ef\/2.8 (Constant)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eMinimum Focus Distance\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003e19 cm \/ 7.5 inches (at 28mm)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eAutofocus Motor\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003eStepping Motor (STM)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eFilter Thread\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003e67mm\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eDimensions\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003e72.2mm x 103.5mm \/ 2.8 x 4.1 inches\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eWeight\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003e470g \/ 16.6 oz\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cspan\u003e\u003cb\u003eDiaphragm Blades\u003c\/b\u003e\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cspan\u003e9 (Rounded)\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003e_______________________________________________________________________________________________________________________________\u003c\/p\u003e\n\u003cdiv class=\"x_elementToProof\"\u003e\u003cb data-olk-copy-source=\"MessageBody\"\u003eWhy Shop With Camera Exchange?\u003c\/b\u003e\u003c\/div\u003e\n\u003cul data-path-to-node=\"5,1\"\u003e\n\u003cli\u003e\n\u003cdiv class=\"x_elementToProof\" role=\"presentation\"\u003e\n\u003cb\u003eFast Shipping:\u003c\/b\u003e We ship all orders within one business day.\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"x_elementToProof\" role=\"presentation\"\u003e\n\u003cb\u003eExpert Packaging:\u003c\/b\u003e Your gear is packed professionally to ensure safe transit.\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"x_elementToProof\" role=\"presentation\"\u003e\n\u003cb\u003eCombined Shipping:\u003c\/b\u003e Buying multiple items? We gladly combine shipping to save you money.\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv class=\"x_elementToProof\" role=\"presentation\"\u003e\n\u003cb\u003eWe Buy Gear:\u003c\/b\u003e We are always looking to purchase your used photographic equipment!\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"x_elementToProof\"\u003e\u003ci\u003eProudly serving the photography community from Waterford, Michigan.\u003c\/i\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eSIGMA592965\u003c\/p\u003e","brand":"Sigma","offers":[{"title":"Default Title","offer_id":49167256355033,"sku":"SIGMA592965","price":1978.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.aloinfousa.com.mx\/en\/products\/sigma-28-70mm-f28-dg-dn-contemporary-lens-for-sony-e-mount","provider":"aloinfousa.com","version":"1.0","type":"link"}