{"product_id":"canon-rf-28-70mm-f2-l-usm-lens","title":"Canon RF 28-70mm f\/2 L USM Lens","description":"\u003ch2 data-pm-slice=\"1 1 []\"\u003e\u003cstrong\u003eCanon RF 28-70mm f\/2 L USM Lens\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eThe Ultimate Prime-Replacing Optical Masterpiece\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eCanon RF 28-70mm f\/2 L USM\u003c\/strong\u003e is not just a lens; it is a profound statement of what the Canon mirrorless RF mount can achieve. By pushing the boundaries of optical engineering, Canon created the world’s first autofocus standard zoom lens to feature a constant f\/2 maximum aperture. For high-end wedding, portrait, and event photographers, this lens is a true \"unicorn\" that can single-handedly change how you shoot.\u003c\/p\u003e\n\u003cp\u003eHistorically, if you wanted the extreme low-light performance and creamy background blur of an f\/2 or f\/1.8 lens, you had to constantly swap between 28mm, 35mm, 50mm, and 85mm prime lenses. The RF 28-70mm f\/2 L wraps all of those focal lengths into a single, weather-sealed zoom without sacrificing a shred of sharpness. It delivers the stunning, three-dimensional subject isolation of a premium prime lens with the split-second versatility of a zoom.\u003c\/p\u003e\n\u003ch2\u003eWhy You'll Love This Lens\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eThe Groundbreaking f\/2 Aperture:\u003c\/strong\u003e This is the defining feature of the lens. Being a full stop brighter than a traditional f\/2.8 standard zoom, it lets in twice as much light. This allows you to shoot in dimly lit reception halls and dark churches with drastically lower ISOs, and it melts distracting backgrounds away into gorgeous, creamy bokeh.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePrime-Level Sharpness:\u003c\/strong\u003e Zoom lenses usually compromise on absolute sharpness compared to primes, but not this one. Packed with specialized UD and Aspherical glass, the RF 28-70mm f\/2 is staggeringly sharp from corner to corner, even when shot wide open at f\/2.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUnmatched Versatility:\u003c\/strong\u003e By covering wide environmental portraits at 28mm to intimate, flattering tight shots at 70mm, you never have to miss a fleeting moment to change lenses. It is the ultimate tool for fast-paced, unpredictable wedding days or journalistic assignments.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBlazing Fast USM Autofocus:\u003c\/strong\u003e Driving the massive glass elements of an f\/2 zoom requires serious power. Canon’s Ring-Type Ultrasonic Motor (USM) delivers incredibly fast, precise, and quiet autofocus that locks onto fast-moving subjects and eyes instantly.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eProfessional \"L-Series\" Durability:\u003c\/strong\u003e Built like an absolute tank for the rigors of professional daily use, this lens features extensive weather sealing against dust and moisture, as well as fluorine coatings on the front and rear elements to repel smudges and water droplets.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCustomizable Control Ring:\u003c\/strong\u003e A dedicated, clicky control ring on the front of the barrel allows for intuitive, on-the-fly exposure adjustments. You can program it to change your ISO, aperture, or exposure compensation without taking your eye away from the viewfinder.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eTechnical Specifications\u003c\/h2\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth\u003e\n\u003cp\u003eSpecification\u003c\/p\u003e\n\u003c\/th\u003e\n\u003cth\u003e\n\u003cp\u003eDetail\u003c\/p\u003e\n\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eFocal Length\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e28-70mm\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eMaximum Aperture\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003ef\/2\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eMinimum Aperture\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003ef\/22\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eFormat Compatibility\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003eFull-Frame (RF Mount)\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eLens Construction\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e19 Elements in 13 Groups\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eSpecial Elements\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e4 Aspherical, 3 UD, 1 Super UD, SWC \u0026amp; ASC Coatings\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eImage Stabilization\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003eNo (Relies on camera body IBIS)\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eAutofocus Motor\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003eRing-Type USM (Ultrasonic Motor)\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eMinimum Focus Distance\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e1.28 ft \/ 0.39 m\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eMaximum Magnification\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e0.18x\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eFilter Thread Size\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e95 mm\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions (Diameter x Length)\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e4.09 x 5.5 in \/ 103.8 x 139.8 mm\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cstrong\u003eWeight\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd\u003e\n\u003cp\u003e3.15 lb \/ 1430 g\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch2\u003eThings to Note\u003c\/h2\u003e\n\u003cp\u003eThe most important caveat to this lens is its \u003cstrong\u003emassive size and weight\u003c\/strong\u003e. Weighing in at over 3 pounds (1430g) and featuring a bulbous front element, it is an absolute behemoth. While it balances well on a professional body like the EOS R3 or R5 (especially with a battery grip), carrying it on a neck strap for a 12-hour wedding day requires serious physical stamina.\u003c\/p\u003e\n\u003cp\u003eSecondly, because of that massive front element, it requires \u003cstrong\u003ehuge 95mm filters\u003c\/strong\u003e. If you want to use circular polarizers or neutral density (ND) filters for video work, 95mm filters are significantly more expensive and less common than standard 82mm or 77mm sizes.\u003c\/p\u003e\n\u003cp\u003eThird, unlike the RF 24-70mm f\/2.8 L, this lens \u003cstrong\u003edoes not feature built-in Optical Image Stabilization (IS)\u003c\/strong\u003e. To achieve stable handheld video or shoot photos at slow shutter speeds, you will absolutely need to rely on a camera body equipped with In-Body Image Stabilization (IBIS).\u003c\/p\u003e\n\u003cp\u003eFinally, this lens carries an \u003cstrong\u003eultra-premium professional price tag\u003c\/strong\u003e (typically retailing around $3,000). It is a highly specialized investment designed for uncompromising professionals whose livelihoods depend on capturing the absolute best optical quality possible in fast-paced environments.\u003c\/p\u003e\n\u003cdiv\u003e\u003cb data-olk-copy-source=\"MessageBody\"\u003eWhy Shop With Camera Exchange?\u003c\/b\u003e\u003c\/div\u003e\n\u003cul data-path-to-node=\"5,1\"\u003e\n\u003cli\u003e\n\u003cdiv role=\"presentation\"\u003e\n\u003cb\u003eFast Shipping:\u003c\/b\u003e We ship all orders within one business day.\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv role=\"presentation\"\u003e\n\u003cb\u003eExpert Packaging:\u003c\/b\u003e Your gear is packed professionally to ensure safe transit.\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv role=\"presentation\"\u003e\n\u003cb\u003eCombined Shipping:\u003c\/b\u003e Buying multiple items? We gladly combine shipping to save you money.\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cdiv role=\"presentation\"\u003e\n\u003cb\u003eWe BUY Gear:\u003c\/b\u003e We are always looking to purchase your used photographic equipment!  We pay\u003cspan\u003e \u003c\/span\u003e\u003cb\u003e\u003ci\u003eTOP DOLLAR!!\u003c\/i\u003e\u003c\/b\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003ci\u003eProudly serving the photography community from Waterford, Michigan.\u003c\/i\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003ci\u003e\u003c\/i\u003e\u003c\/div\u003e\n\u003cp\u003e2965C002\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":49167183479001,"sku":"2965C002","price":6798.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/www.aloinfousa.com.mx\/products\/canon-rf-28-70mm-f2-l-usm-lens","provider":"aloinfousa.com","version":"1.0","type":"link"}